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March, 2024

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Paul Mitchell in skiing.

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McCoard
Posts: 19 - Karma: 721
I seem to remember a few years ago Paul Mitchell (the hair school) was really involved in sponsoring contests. Does anyone know why or how they got involved with skiing? Seems like such a strange connection.
Nov 27 2021 1:52PM
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BradFiAusNzCoCa
Posts: 6637 - Karma: 57,190
Idk why they got involved but I remember they sponsored tj schiller and a few others
Nov 27 2021 2:08PM
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armchair_skier
Posts: 2106 - Karma: 26,514
they should sponsor the strictly crew
Nov 27 2021 3:18PM
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LiLg
Posts: 35 - Karma: 93
https://www.newschoolers.com/videos/watch/903569/Phil-Casabon-and-Henrik-Harlaut--Early-Season-Funk-
Nov 27 2021 3:20PM
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3mania
Posts: 2559 - Karma: 9,858
Paul Mitchell has been around the ski scene since forever. They used to sponsor Pro Mogul events back in the 80's.
Nov 27 2021 3:21PM
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JohnJonsz
Posts: 317 - Karma: 871
Kinda like how swatch and other watch cos sponsor events and individuals. Doesn’t make much sense but thanks Swatch for the freeride support
Nov 27 2021 3:25PM
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DesertStix
Posts: 2540 - Karma: 14,971
Total guess but I always figured they sponsored events because of the time keeping element in racing. Like, it would make sense for a clock manufacturer to sponsor an event using timers…
JohnJonszKinda like how swatch and other watch cos sponsor events and individuals. Doesn’t make much sense but thanks Swatch for the freeride support
Nov 27 2021 3:41PM
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