WINTER X GAMES NINE GOING FOR GREEN
Plans In Place To Conserve Resources, Recycle And Use Renewable Energy
In Staging The Premier Winter Action Sports Event In Aspen/Snowmass
ASPEN, Colo. ESPN Winter X Games Nine, scheduled for Jan. 29 Feb. 1 in
Aspen/Snowmass, is enhancing its continued efforts to be
environmentally responsible with the help of Aspen Skiing Company and
other local supporters. The two primary goals of this initiative are: to
make Winter X Games Nine a carbon-neutral event and to minimize the
consumption of consumer products and waste. In basic terms, the plan for
a carbon-neutral event calls for all carbon dioxide, which is the
primary greenhouse gas generated during the event (this includes lifts,
snowmobiles and on-mountain vehicles) to be offset by carbon credits. To
accomplish these goals, the Winter X Games Nine event planning staff is
collaborating with Aspen Skiing Company, Holy Cross Energy, New Century
Transportation, Wallys Recycle Service and other local vendors.
Working with Aspen Skiing Company, Winter X Games Nine plans to assist
in the fight against global warming by reducing emissions through the
use of bio-diesel fuel in heavy equipment on the mountain and in public
transportation buses throughout the city. Following the lead of Aspen
Skiing Company, which already runs the Summit Express lift using
renewable energy, the Winter X Games will utilize wind power and carbon
credits as power sources for the event, collaborating with local green
utility Holy Cross Energy.
In the process of building the SuperPipe for Winter X Games Nine, the
combined efforts of Aspen Skiing Company and ESPN saved approximately
five million gallons of water by excavating the pipe out of the natural
grade of the mountain and then building the decks by reusing dirt from a
local construction site. This also saved on the total amount of energy
used to produce the snow for the course.
As the X Games franchise continues to grow, it is as important as ever
to focus on utilizing new energy sources, conserving natural resources
and making even more of an effort to educate fans on the value and
vulnerability of our environment, said Chris Stiepock, Winter X Games
General Manager. Because the Winter X Games connects with a young
demographic, specifically teenagers, of both spectators and viewers, we
are in a terrific position to lead by example and help educate this age
group.
ESPN has also developed a comprehensive recycling plan for the Winter X
Games Nine venue. Receptacles will be placed around the venue for
spectators to recycle plastics, glass and aluminum. Behind the scenes,
environmentally friendly products such as recycled paper, napkins and
cups were purchased for usage in offices and catering. A full-scale plan
to recycle electronic waste such as video tapes, compact discs and
batteries, plus office waste such as mixed paper and cardboard, will be
implemented.
Initiatives to educate the spectators are also in place. The plans
include public announcements and environmental trivia on the big screens
as well as volunteers around recycling receptacles to assist.
Aspen/Snowmass has been the Winter X Games host since 2002 and an
agreement with Aspen Skiing Company is in place to keep the event there
through 2007. Efforts made in the areas of habitat protection and
enhancement, energy and water efficiency, green development, waste
management, recycling and alternative transportation are what elevated
Aspen Skiing Company to serve as the countrys Green Leader in the
mountain resort industry.
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