Seven-Episode Series Will Feature a Look into Lives of Action Sports Athletes

Burr Ridge, Ill. – October 6, 2009 – Alli, the Alliance of Action Sports™, today announced that the first episode of the newly created The Alli Show will premiere on MTV2, Saturday, October 10 at 11:00 p.m. EST.

The Alli Show is a portrait of each of the six sports included in the Alliance (skate, BMX, moto, wake, freeski and snowboard) as told by the athletes at the center of their respective sports. Featuring athletes who are making a name for themselves through their competitions, videos and editorials, The Alli Show also showcases each athlete’s lifestyle and personality.

VBS, VICE Media’s broadband television network, produced the series and spent months traveling the country getting in-depth interviews and behind-the-scenes footage of some of the world’s most remarkable athletes. The first episode of The Alli Show will debut on MTV2 on October 10, with the six remaining shows following each Saturday at 11:00 p.m. EST.

Below is a synopsis of each episode of The Alli Show (All times are EST):

· Moto: featuring Josh Grant

The debut episode of The Alli Show follows Josh Grant – a member of the Joe Gibbs racing team – who is in contention for the Motocross National Championship. We join him mid-season as he travels to California to prepare for the X Games and ride with fellow Metal Mulisha riders Todd Potter and Ronnie Faisst at Brian Deegan’s compound. Soon after, an injury sustained while competing at X Games threatens his season, and we follow Grant as he copes with rehab and the prospect of competing with his injuries.

Airdate: October 10 at 11pm on MTV2

· Freeski: featuring Tom Wallisch

Originally an underground skier, Tom Wallisch just completed his breakout rookie season. In the 2008-09 season, Wallisch went from being a beloved online skier to one of the biggest names in the sport. The Alli Show joins him and his group of friends at Wallisch’s home in Salt Lake City, giving a glimpse into his life of partying and hanging out in the off-season. Wallisch then heads up to Mt. Hood, Ore., the center of the summer ski scene, joining Simon Dumont and TJ Schiller to compete and train as the trio continues to push the progression of freeskiing.

Airdate: October 17 at 11pm on MTV2

· Skate: featuring Alex Perelson, Zach Miller, Adam Taylor and Josh Stafford

The same names have been at the top of vert skateboarding for the past several years, but recently, vert has been infused with a group of young guys from Encinitas quickly becoming known as the future of the sport. These four skaters want to show they are not only the next generation of contest skaters but can tackle concrete bowls and parks as well. The Alli Show follows them around their hometown of Encinitas, taking a look the current state of vert skating, then traveling with the quartet of friends to the best concrete park in the world – the Black Pearl in the Cayman Islands.

Airdate: October 24 at 11pm on MTV2

· Wake: featuring Nick Taylor

Nick Taylor is at the forefront of a new group of wakeskaters who are taking the sport to entirely new places – from style to tricks as well as to new, urban locations with the use of a winch. The Alli Show meets up with him and two young wakeskaters, Adam Arrington and Eddie Valdez, in Nick’s adopted home of Carlsbad, Calif. They discuss how the sport is changing, how they are influenced by skateboarding and other board sports, and how they are working to change the mentality of their own sport. Taylor then takes The Alli Show with him as he meets up with Ben Horan and others in Texas for the Nike 6.0 video shoot, giving an inside look into the process of filming and what non-traditional wakeskating is all about.

Airdate: October 31 at 11pm on MTV2

· BMX: featuring Garrett Reynolds

Dominating competition after competition as well as producing killer video parts and photos all the while, Garrett Reynolds has influenced both the sport and the style of BMX in the past year. The Alli Show joins Reynolds in his hometown in New Jersey in the midst of a summer where he has taken the lead in the Dew Tour standings and won two NORA Cups as well. He is home to ride and shoot with friends including Kevin Kiraly, and The Alli Show follows him to his favorite spots around his hometown, seeing where he got started. The pair then goes to one of his favorite spots to ride, Philadelphia, getting a glimpse of what street riding and filming are like, all while learning what inspires Reynolds to ride.

Airdate: November 7 at 11pm on MTV2

· Snowboard: featuring Danny Davis, Kevin Pearce, Scotty Lago, Mason Aguirre, Keir Dillon, Luke Mitrani and Jack Mitrani

Made up of seven best friends who are some of the most progressive riders in the world, the Frends Crew is always at the top at competitions – but nevertheless make friendship and fun its top priority. Entering an Olympic year, the Frends Crew is trying to balance a schedule that includes training for the Olympics, battling injuries and obligations and learning how to create a legitimate business out of what was originally just a funny website. But even with all the pressure, the Frends know that friendship, having fun and laughter are most important.

Airdate: November 14 at 11pm on MTV2

· Ams: featuring Chaz Ortiz and Gatorade Free Flow Tour amateurs

This episode is a glimpse into what its like to be an up-and-coming skater in today’s world. It follows two different groups of amateur skateboarders as they compete at local stops of the Gatorade Free Flow Tour and then prepare for and compete in the Finals. The Alli Show first joins Sammy Schoonderwoerd and Zane Timpson, two young vert skaters who live in Encinitas and have grown up skating with all the major vert pros. Also featured are Jack Olson and his friend Corey Millett, two street skaters from Minneapolis. The Alli Show watches as both pairs travel to Salt Lake City, where it’s everyone’s first time in the Finals except for Olson, who competed last year as well. Watch as they deal with the nerves, excitement, and fun of the Finals, and as Olson’s prior experience pays off and he comes away with the overall skate park win. Fifteen-year-old Chaz Ortiz, former Gatorade Free Flow Tour champion and 2008 Dew Cup winner, also weighs in, giving perspective on what his life has become since winning the amateur series two years ago and cheering on his friend Olson as he competes this year.

Airdate: November 21 at 11pm on MTV2

Alli, the Alliance of Action Sports

Alli, the Alliance of Action Sports, is a global business that encompasses national and international action sports tours and events, multimedia production, and a consumer facing lifestyle brand. The Alliance includes: the Dew Tour, Winter Dew Tour, China Invitational, Maloof Money Cup, Lucas Oil AMA Pro Motocross Championship, King of Wake series, and the Gatorade Free Flow Tour; Alli Productions, which creates original content, produces and presents content with partners, and distributes Alli content through a variety of channels. Alli is owned by NBC Sports and MTV Networks and represents a network of athletes, fans, brands and properties. Its mission is to facilitate the momentous growth of action sports, through competition and lifestyle, for a new generation of fans and athletes. More information can be found at

NBC Universal

NBC Universal is one of the world’s leading media and entertainment companies in the development, production, and marketing of entertainment, news, and information to a global audience. Formed in May 2004 through the combining of NBC and Vivendi Universal Entertainment, NBC Universal owns and operates the No. 1 television network, the fastest-growing Spanish-language network, a valuable portfolio of news and entertainment networks, a premier motion picture company, significant television production operations, a leading television stations group, and world-renowned theme parks. NBC Universal is 80%-owned by General Electric, with 20% controlled by Vivendi Universal.

MTV Networks

MTV Networks, a unit of Viacom (NYSE: VIA, VIA.B), is one of the world’s leading creators of entertainment content, with brands that engage and connect diverse audiences across television, online, mobile, games, virtual worlds and consumer products. The company’s portfolio spans more than 150 television channels and 350 digital media properties worldwide, and includes MTV, VH1, CMT, Logo, Harmonix, Nickelodeon, Nick at Nite, Noggin, The N, AddictingGames, Neopets, COMEDY CENTRAL, Spike TV, TV Land, Atom, Gametrailers and Xfire.


VBS.TV is VICE Media's broadband television network, producing 100% original, short-form video content. Launched in March of 2007, VBS.TV is now recognized as the industry leader in original content and news for the web, boasting over 40 established shows covering everything from current events to skateboarding to environmental exposes to punk rock in Iraq. VBS.TV operates in more than 20 foreign bureaus, boasts a viewership of more than 3 million viewers per month, and licenses shows for broadcast on MTV 2, Sky Mexico and other major stations across North America and Europe.