MATCHSTICK PRODUCTIONS WORLD PREMIERE OF "SEVEN SUNNY DAYS" IN WHISTLER, BC IS THE BIGGEST PREMIERE TO DATE!SKIERS PLAZA, WHISTLER, BC, SEPTEMBER 14, 2007 - The world premiere of Matchstick Productions' mind-blowing new film "Seven Sunny Days" was the largest Matchstick event to date. An estimated 3,000 fans showed up to the free outdoor showing held in the legendary skiers plaza in the Whistler Village.Matchstick's athletes and stars of the film showed up to sign posters and meet and greet the mob of fans. Athletes included Sarah Burke, Mark Abma, Shane McConkey, Hugo Harrisson, TJ Schiller, Mike Douglas, Ingrid Backstrom, Chris Rubens, Eric Hjorleifson, CR Johnson, James Heim, and Rory Bushfield. The film's directors and cinematographers were also on site to share the enthusiasm.Film highlights included standout performances by Mark Abma and Eric Hjorleifson, who both deliver progressive big mountain and freestyle segments. TJ Schiller has an incredible park segment, with some of the most interesting POV footage ever captured. Sammy Carlson stuns in the park and displays his prowess sliding urban rails, while Jon Olsson delivers an amazing all-around segment featuring his daredevil double-flips. Mike Douglas has a stand out helmet cam segment - illustrating his perspective of skiing big lines - and Shane McConkey fulfills his dream of impersonating 007.Some of the most powerful footage in the film comes from Norway in the proximity flying segment. It features Norwegian and French B.A.S.E. jumpers Espen Fadnes and Jean Loic Albert as well as two MSP favorites, JT Holmes and Shane McConkey. These athletes not only take wingsuit flying to the next level, they risk their lives on every jump - providing truly epic footage that cannot be missed."Seven Sunny Days" will be touring the United States, Canada, and Europe for the next three months and is available on DVD with a special edition book that includes stories from the road and exclusive photographs. For more information visit or contact Michael Hans.Matchstick Productions would like to thank all of their sponsors for continued support: Helly Hansen, Subaru, Whistler/Blackcomb, Nordica, Rush HD, Red Bull, Salomon, Powder, and New Era.About Matchstick ProductionsMatchstick Productions is the leader in action sport filmmaking. The team at MSP has worked with the best athletes in the world in the most exotic locations in order to capture the most compelling images in action sports. Their ultra progressive camera techniques, editing, and production value have earned them many prestigious awards, including a 2007 Emmy nomination for outstanding cinematography.