TGP Vol. 7 | NS Originals S2E03 | Andreas Hatveit, Benedik Oye & Crew

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April, 2024

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Failed Brands

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Slowbro
Posts: 3677 - Karma: 19,083
I've been watching old edits recently and noticed some brands that I remember quickly coming on to the scene, sponsoring a bunch of riders and then dying out just as fast. Some examples of this are:

Eira, whose gear looked like something you might find in the bargain bin at Sportchek but sponsored some pretty big names for a few years.

Causwell, who made one of my favourite collections of outerwear ever and then just, didn't release it. Apparently this happened because Eric Pollard, who designed the collection, left the team. After this Causwell quietly faded into some fly-fishing/lifestyle brand.

K2 Outerwear, probably a similar story to Causwell? Had some really nice looking gear designed by EP that seemingly never released.

Coreupt, who had huge names like Kevin Rolland, TJ Schiller, and Gus Kenworthy on the team. Even then, I never saw a single pair at a resort.

Does anyone know the story behind these brands' failures? And what are some other examples of brands like this?
Aug 17 2020 4:38PM
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bradwalters
Posts: 370 - Karma: 2,943
I have a pair of the Causwell Missoula pants still and love them. Super durable and great fit.

The biggest brand in Ski apparel (in my opinion) that is no longer with us is Siver Cartel. I loved that stuff when it was around.
Aug 17 2020 4:59PM
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chubbspeterson
Posts: 573 - Karma: 4,322
Empire Gloves!
Aug 17 2020 5:13PM
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Mayrandpodcast
Posts: 757 - Karma: 13,231
Klint skis
Revision skis
and so many other
Aug 17 2020 5:19PM
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Slowbro
Posts: 3677 - Karma: 19,083
chubbspetersonEmpire Gloves!

Wasn't that Dumont's brand? I had a friend that had a few pairs, I thought they were cool as a grom.
Aug 17 2020 5:23PM
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Slowbro
Posts: 3677 - Karma: 19,083
BrotherhoodFilmsKlint skis
Revision skis
and so many other


didn't Klint only last a season or two?

I remember that the tip splay on the Epic Planks/Revision park skis were so low that it always looked you were about to catch your tips on them. Horrible looking skis.
Aug 17 2020 5:25PM
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vibecheck
Posts: 3112 - Karma: 15,174
hgskis
Aug 17 2020 5:50PM
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vibecheck
Posts: 3112 - Karma: 15,174
that kid that said yo i made this epic shirt wit the drip would you cop this on the real tho
Aug 17 2020 5:55PM
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OCoffey
Posts: 648 - Karma: 3,693
I hate when people give up on brands/ fail
Aug 17 2020 5:59PM
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jps2.0
Posts: 473 - Karma: 2,407
armarda skis back in 2017
Aug 17 2020 6:01PM
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ColoradoDogfart
Posts: 2356 - Karma: 27,364
BrotherhoodFilmsRevision skis


Who?
Aug 17 2020 6:06PM
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Skibumsmith
Posts: 5414 - Karma: 11,608
Batalla skis
Aug 17 2020 6:10PM
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theabortionator
Posts: 51270 - Karma: 157,588
Splice media
Aug 17 2020 6:35PM
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-Dan
Posts: 7089 - Karma: 50,622
Not all brands mentioned were “failures” exactly. Some people decide to move on from running businesses and the awareness to make that choice is for sure not a failure. Just wanted to touch on that.
Aug 17 2020 6:41PM
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CatdickBojangles
Posts: 6176 - Karma: 62,594
The Siver Cartel. 9th ward. Kitten Factory. APO. So many good ones gone. Pour one out homies.
Aug 17 2020 6:43PM
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Slowbro
Posts: 3677 - Karma: 19,083
-DanNot all brands mentioned were “failures” exactly. Some people decide to move on from running businesses and the awareness to make that choice is for sure not a failure. Just wanted to touch on that.


Yeah you're definitely right. Although some are failures others just changed directions and moved out of skiing or shut down.
Aug 17 2020 6:56PM
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hi_vis360
Posts: 4635 - Karma: 45,609
the fact that siver cartel is continually mentioned and brought up by people on here proves how legendary it was. BRING IT BACK

found a dope link https://www.newschoolers.com/news/read/Siver-Cartel-launches-Special-Ops-Outerwear

**This post was edited on Aug 17th 2020 at 7:09:07pm
Aug 17 2020 7:05PM
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Nuno812
Posts: 432 - Karma: 1,791
I had a pair of Coreupt tj pros.. weren’t bad At all but only ski I’ve ripped pivots out of.
Aug 17 2020 7:40PM
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animator
Posts: 4547 - Karma: 26,207
Klint is actually making skis again but they’re nowhere as cool as they used to be (I think). coreUPt went belly up because the owner made some bad investments I think
Aug 17 2020 8:17PM
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270on420out
Posts: 7494 - Karma: 50,834
Lethal Decent had so much potential
Aug 17 2020 8:39PM
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Slowbro
Posts: 3677 - Karma: 19,083
DIRTYBUBBLELethal Decent had so much potential


I have the black pants with khaki knees from their last collection, always get compliments on them.

I always thought they were the more cultured choice over FD or Saga for cheap park rat outerwear, too bad they couldn't keep up.
Aug 17 2020 8:45PM
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SuspiciousFish
Posts: 2781 - Karma: 16,801
All the really old PBP films are sponsored by Shark Energy. I would love to cop some if someone has a stash in a basement or something.
Aug 17 2020 8:48PM
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vibecheck
Posts: 3112 - Karma: 15,174


im looking for investors for my clothing line , pm for the details this shit is gonna sell like wildfire once production starts
Aug 17 2020 8:51PM
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Kretzschmar
Posts: 6691 - Karma: 97,873
BrotherhoodFilmsKlint skis

Klint actually just came back a year or two ago. The address on their site is the same as this surf shop in Oslo. Not sure who bought them or whatever but they're technically not dead anymore.

http://aloha.no/

http://klintskis.com/index.php?id_category=77&controller=category
Aug 17 2020 9:42PM
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Lonely
Posts: 6609 - Karma: 59,750
Suprised no one has said newschoolers.com yet.















I'm legally obligated to say this was a joke
Aug 17 2020 9:46PM
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Jpurd
Posts: 3196 - Karma: 3,554
Junction 133

**This post was edited on Aug 17th 2020 at 9:54:28pm
Aug 17 2020 9:52PM
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skiP.E.I.
Posts: 7616 - Karma: 20,169
Siver Cartel, Lethal Descent, Avalaan
Aug 17 2020 10:16PM
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ASSholebomber22
Posts: 6594 - Karma: 69,720
'Member Saga? They were tight
Aug 17 2020 10:35PM
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a_pla5tic_bag
Posts: 9210 - Karma: 5,357
Ladies Ladies.
Aug 17 2020 11:04PM
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chef_boyardee
Posts: 569 - Karma: 7,085
Idk if Proteus is still going these days but i hope it isn't
Aug 18 2020 12:21AM
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AndrewGravesSV
Posts: 3069 - Karma: 14,913
Heartcarve
Jiblife
Aug 18 2020 12:30AM
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GeorgiaJibber
Posts: 1605 - Karma: 1,344
Tomahawk
Aug 18 2020 12:58AM
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fghtoffyrdmns
Posts: 2987 - Karma: 6,811
CatdickBojanglesThe Siver Cartel. 9th ward. Kitten Factory. APO. So many good ones gone. Pour one out homies.

ninthward still exists.....
Aug 18 2020 12:58AM
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CLQ
Posts: 2709 - Karma: 11,259
Newschoolers.com
Aug 18 2020 1:32AM
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weastcoat
Posts: 6057 - Karma: 68,605
Almost surface... they seemed to have really turned their shit around in the right direction tho.
Aug 18 2020 1:42AM
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xxACIDTRIPxx
Posts: 5980 - Karma: 8,174
Nike
Aug 18 2020 2:11AM
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CatdickBojangles
Posts: 6176 - Karma: 62,594
fghtoffyrdmnsninthward still exists.....


So does Kitten Factory but not to the extent they used to or even close.
Aug 18 2020 7:29AM
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7-11_Slurpee
Posts: 1142 - Karma: 1,552
Boone skis. I was 14 and was stoked that I could have boobies on my skis. They honestly rode pretty well but there were loads of people who had durability issues.
Aug 18 2020 7:35AM
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CatdickBojangles
Posts: 6176 - Karma: 62,594
Biffbarf'Member Saga? They were tight


They've been oddly silent this off season I wonder if they are actually done...
Aug 18 2020 7:38AM
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partyandBS
Posts: 3354 - Karma: 51,482
Did Nike 6.0 ever include skiing?
Aug 18 2020 8:42AM
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J_Christoph
Posts: 2519 - Karma: 8,750
But what about Splice Productions
Aug 18 2020 8:54AM
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fredyferl
Posts: 2907 - Karma: 14,421
https://www.newschoolers.com/forum/thread/789153/Tom-Wallisch-signs-with-Boone-Skis
7-11_SlurpeeBoone skis. I was 14 and was stoked that I could have boobies on my skis. They honestly rode pretty well but there were loads of people who had durability issues.
Aug 18 2020 9:00AM
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fredyferl
Posts: 2907 - Karma: 14,421
What happened with HG exactly? Did the guys just decide to move on after Eat the Guts? I remember thinking "what are they gonna do now" since it was such a big project and a hard thing to top. But at the same time, I think their skis were way too expensive for a street skiing brand. Look at Vishnu, they're selling 450$ skis and still going
-DanNot all brands mentioned were “failures” exactly. Some people decide to move on from running businesses and the awareness to make that choice is for sure not a failure. Just wanted to touch on that.
Aug 18 2020 9:06AM
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CatdickBojangles
Posts: 6176 - Karma: 62,594
vibecheck


im looking for investors for my clothing line , pm for the details this shit is gonna sell like wildfire once production starts


That 2008 Oakley Antifreeze drip
Aug 18 2020 9:06AM
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SofaKingSick
Posts: 8930 - Karma: 57,469
chef_boyardeeIdk if Proteus is still going these days but i hope it isn't


wow, super rude of you to wish my only spansor out of existence
Aug 18 2020 10:08AM
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GrandThings
Posts: 2947 - Karma: 28,929
partyandBSDid Nike 6.0 ever include skiing?


Yessir, and with a pretty stacked team. TJ Schiller, Jossi, Dumont, Sammy C, Gus and a few others I'm prolly forgetting. I think Gus' contract must have been the longest because I feel like he was still repping Nike stuff even within the last year or two.

TBH I didnt hate a lot of the stuff they made, but am glad they're not still in skiing (or snowboarding, I believe?)
Aug 18 2020 10:43AM
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Grimesg
Posts: 136 - Karma: 1,013
chef_boyardeeIdk if Proteus is still going these days but i hope it isn't

Sadly, It is. These are dark times.
Aug 18 2020 11:40AM
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bennwithtwons
Posts: 1136 - Karma: 7,654
i procured a pair of coreupt park skis back in ~2012 for an athlete that i was coaching at the time. although they weren't advertising it, they were definitely a pair of rebranded dynastar trouble makers (or whatever they were calling their park skis at the time). they looked awesome and were light and poppy but the edges were crap
Aug 18 2020 11:50AM
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fredyferl
Posts: 2907 - Karma: 14,421
What was Nike 6.0 supposed to be exactly? If i remember these guys all had outerwear sponsors, like Oakley and Orage, but would rock Nike shell jackets too or something?
GrandThingsYessir, and with a pretty stacked team. TJ Schiller, Jossi, Dumont, Sammy C, Gus and a few others I'm prolly forgetting. I think Gus' contract must have been the longest because I feel like he was still repping Nike stuff even within the last year or two.

TBH I didnt hate a lot of the stuff they made, but am glad they're not still in skiing (or snowboarding, I believe?)
Aug 18 2020 12:14PM
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snowfinder
Posts: 2726 - Karma: 33,001
fredyferlWhat happened with HG exactly? Did the guys just decide to move on after Eat the Guts? I remember thinking "what are they gonna do now" since it was such a big project and a hard thing to top. But at the same time, I think their skis were way too expensive for a street skiing brand. Look at Vishnu, they're selling 450$ skis and still going


they were selling park skis for a normal price, then they made a rail damage warranty which was the nail in the coffin for them. the next season they still offered that but doubled the price of the skis.
Aug 18 2020 12:37PM
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TheClap.
Posts: 21649 - Karma: 4,013
skiP.E.I.Siver Cartel, Lethal Descent, Avalaan


All monster brands, miss them
Aug 18 2020 12:52PM
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