chopchopWhat were the (top) breakthrough steps for you to go from talented guy to a revenue-positive business?
Hahaha I could answer that question if I felt like I was ever a talented guy. I missed the first step in that transition, but regarding revenue-position, I never operated Arsenic at a loss. It wouldn't have been possible. I don't have any money to lose, now and especially when I was starting out.
There have been a few moments along the way where I felt like a made a breakthrough. The first was when we were living in Cali skiing Big Bear- during War of Rails a lot of guys I looked up to stayed with us and hung out at our cabin. A few people bought stuff from me, and I made friends with a lot of guys that let me give them stuff in the future. People like Tom Arnell, who is a partner of 4bi9, Crazy Karl, and the Bunch all were down to support me and wear things I made.
Im sure it had an impact on sales because their reach is way more than mine, especially then. Even more than that though was the effect it had on my confidence and motivation. Super grateful for those guys, and many other people that continue to inspire me and motivate me whether they realize it or not.