My personal theory is they all want to capitalize on the soul 7 getting discontinued(also why would they do that?)
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-eREKTion-Armada has had the Invictus series for years and honestly the Declivity is a bit more freeride focused the those were. K2 has literally always made multiple lines of frontside skis, iKonic and Chargers are around at the moment. Line Blade is weird but still interesting; 95mm waist and a bit of tail rise on a tight radius ostensibly groomer-zoomer type ski. The freeski universe will survive these incursions into our hard fought territory.
wasatch_ratBecause they sell
onenerdykidDing Ding Ding
90% of the ski market skis on groomers. If you are a freeski brand and want your brand to get placed in a shop, you need a ski that appeals to biggest chunk of skiers and where most people ski.
The Blade is still too far out there for the average skier, but it just shows that if you want to do business, you need to have at least one ski in your range that can rip up a groomer and do it easily.
TRVP_ANGELwhat the fuck is a frontside carver