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If you've never seen that series, they make a really weird board each time. So I can't imagine they're trying to bring it to market as much as they're trying to build something weird and see if it works.
I thought this was pretty awesome. i love seeing people experimenting the snow industry. that is how things progress. would i want a battery attached to my skis in my pocket.... probably not, but regardless it makes you think of what is next and what could be done.