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This threads hilarious and really isnt going anywhere.
AB can't be blamed for good business practice...neither can K2 on the first page there was beer industry vs ski industry mention.
At the end of the day it comes down to peoples buying habits. If there is a nicer beer onsale i'll prob buy that case vs the nicer beer thats not on sale. If im scraping buy sure i'll grab a case of PBR or some James Ready its better then no beer at all. Would i pay more for Bud vs PBR probably not, but if im scraping buy and Bud is onsale for the same price as PBR sure i'll take the Bud.
/thread people will always buy what they can afford. There will always be craft brewers.