Why Not To Do a Startup - Dave McClure from Seattle20 on Vimeo.
I'm genuinely impressed at how such a shitstorm prone OP has generated really, really good answers. I earlier made a pretty negative comment, and although I might still think the OP is shitty, the answers certainly are not. As Mr. Bishop, I will also put some of this quality advice in the bank, as you never know what might happen down the road.
I can tell you from someone who is in the process of starting a small business, it is crazy expensive, clothing might be cheaper, but like anything it’s all economics of scale, you need to produce enough to keep you margins up so what you’re doing is actually worth it. Also cost, is so expensive, if you plan for 1,000$ it’s going to cost you 3,000$. If you plan for 5,000 it will be 12,000 before you know it (almost exactly where we are). Make sure you have a game plan, and something to differentiate yourself. Also come up with some good marketing ideas. You could have the best product but if no one knows about it you won’t make any money, on the other hand look how many people have gotten rich of the crappies products ever...just because they had good marketing schemes.