WASSERMAN MEDIA GROUP’S STUDIO411 SIGNS SKI PRODUCERS PLÉHOUSE AND POOR BOYZ TO THREE-YEAR PRODUCTION DEAL Top-Selling And Award-Winning Ski Producers Join Studio411 Los Angeles , CA – February 2, 2006: Studio411has teamed up with Pléhouse and Poor Boyz Productions to distribute high-quality ski films and content, featuring the world’s top athletes. The partnership will mark Studio411’s debut in the ski category and under the agreement, Studio411 will finance and distribute at least one film per year from each producer over the next three years, as well as handle all marketing and sponsorship opportunities. “We are looking forward to entering the ski market with such acclaimed and talented producers,” said David Brooks, Vice President, Business Development, Studio411. “Studio411’s resources will give Charles Boileu and Johnny Decesare the ability to push their creative boundaries and expand the reach of their films beyond ski enthusiasts.” Skimatic, the eagerly anticipated follow-up to last year’s release White Shine, will be the first Pléhouse’s film released under the new partnership with Studio411. The film takes you around the globe on a quest to discover the different cultures that surround skiing. The film will feature top skiers JF Houle, Luarent Favre, Charles Gagnier and many more. "We are very excited to be part of the Studio411 family,” said Boileu, Pléhouse Films Producer. “Studio411’s solid reputation in the skate, surf and motocross categories will benefit Pléhouse and the whole freeskiing community. The partnership is also a turning point in Pléhouse’s production and business evolution that will enable to company to rise to a higher level.” “After 12 years of hard work in this industry, our relationship with Studio411 will take me to the next level of filmmaking and it feels really good to be rewarded like this,” commented Poor Boyz Director, Decesare. Decesare’s 2005 film WAR was recently named “Movie of the Year,” at the 2006 Powder Magazine Video and Reader Polls awards as well as honored for “Best Jib,” “Best Air: Man-Made,” and “Best P.O.V.”


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