NZ FREE SKI OPEN STREAMED LIVE ALL OVER THE WORLD Snow sports enthusiasts will be able to catch this week’s extreme action of the NZ Free Ski Open live, without even having to be on the mountain. New Zealand’s leading ski and snowboard website, http://www.snow.co.nz, will be streaming coverage from the Open live via satellite to several websites, including http://www.snow.co.nz, http://www.freeskier.com, http://www.freeskier.co.nz, http://www.snowparknz.com, http://www.tv3.co.nz and to Vodafone 3G cellphones. It is the second time that this cutting-edge technology has reached thousands of people all over the world from the slopes. Snow.co piloted the live streaming at the Burton NZ Open, held at Snow Park NZ, on August 3 to 5, where the website received more than 4500 page impressions each day. “Given that this was our first winter-based event that we streamed which happened during a working week, we are very happy with it, but obviously it’s something we are keen to grow and make people more aware of. We are hopeful for similar successes at the NZ Free Ski Open,” Snow.co content manager Martyn Davies said. Snow.co hoped the live streaming would become a routine way of providing information.“The web lends itself to these sorts of events. We can deliver content to a niche audience in a far quicker way than mainstream media can,” Davies said. Two cameras will shoot live footage at Snow Park NZ, which hosts the K2 Halfpipe event on Tuesday August 15, and the Slopestyle event on August 16. Because access to the Volkl Big Mountain event at Treble Cone’s Motatapu Chutes would be more difficult to stream live from, Snow.co will be creating a highlights package at the end of each day’s competition. The big mountain prelims run on Friday August 18, with the finals on the first following fine weather day.


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