Anomie is a term meaning “without Law” to describe a lack of social norms; normlessness”. It describes the breakdown of social bonds between an individual and their community ties, with fragmentation of social identity and rejection of self-regulatory values. For six years now the Anomie has been the center piece of building our brand around something we believed in. More over style and all else there is function, there is no such thing as a timeless product without it. The Anomie line has come leaps and bounds since it’s inception back in 05′ and was the first brick laid into what would become the next generation of technical outerwear. The line has grown and evolved, so that six years later we can say it stands for the values this company was founded on. Trust what you know, not what you see. 


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