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The concept and significance of WHR as an indicator of attractiveness was first theorized by evolutionary psychologist Devendra Singh at the University of Texas at Austin in 1993.[16][17] Singh argued that the WHR was a more consistent estrogen marker than the Bust–waist ratio (BWR) studied at King's College, London by Dr. Glenn Wilson in the 1970s.[18][19]
Some researchers have found that the waist-hip ratio (WHR) is a significant measure of female attractiveness.[20] Women with a 0.7 WHR are usually rated as more attractive by men from Indo-European cultures.[21] Preferences may vary, according to some studies,[22] ranging from 0.6 in China, South America, and some of Africa[23] to 0.8 in Cameroon and among the Hazda tribe of Tanzania,[14][24][25] with divergent preferences according the ethnicity of the observed being noted.[26][27]
It appears that men are more influenced by female waist-size than hip-size:
To enhance their perceived attractiveness, some women may artificially alter their apparent WHR. The methods include the use of a corset to reduce the waist size and hip and buttock padding to increase the apparent size of the hips and buttocks. In an earlier attempt to quantify attractiveness, corset and girdle manufacturers of the 20th century used a calculation called hip spring[29] (orhip-spring or hipspring), calculated by subtracting the waist measurement from the hip measurement. However this calculation fell into disuse because it is a poor indicator of attractiveness; for example, a hip spring of 10 inches (250 mm) would likely be considered quite attractive for an average-sized adult woman, but a child or petite woman with the same number would more likely be seen as malnourished.
Waist-Hip Ratio is also a reliable cue to one’s sex and it is hypothesized that the "individuals who represent a mismatch based on the cue provided by WHR (e.g., women with high WHRs or men with low WHRs) would likely be viewed as unattractive by the opposite sex." [30]
Taken from http://en.wikipedia.org/wiki/Waist%E2%80%93hip_ratio
This, of course, can vary by individual preference and individual upbringing too.
So, all you pre-teen fappers who watch too much porn out and haven't learned the ropes out there probably go for some barbie doll proportions ( probably a WHR of ~.60-.65). No fault of your own, just a function of your lack of experience, cultural, historical (i.e age), or otherwise.
I prefer my women to be naturally curvier I've found (a la Kate Upton, a HWR of ~.7), because they don't tend to be psychotic about their fitness/weight/self-esteem/daddy issues, which allows them to drink beer and have fun, and have more personality. Seriously.
So when you say
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you're really saying "'Dat WHR"
Thanks to Science, Kate Upton Wins!
