Marketers of the ski industry

How many inches can you deepthroat?

just like any job; connections....

Here is my story.

Went to Penn State for a bachelors of science in marketing. Throughout all of my schooling, I worked at Roundtop Mountain Resort (started out as park crew my senior yr in high school, 2 years as the event coordinator and marketing assistant, just finished my 2nd yr as park manager and now was brought on for summer work as well).

It's all about putting in your time and starting low. Graduated with a degree, please don't expect to make much in the ski industry. You WILL be let down. This applies to a monetary value. Work hard and you will see results. Luck, experience and a positive attitude help a ton. Learn about website and video production. Video skills seem to help a lot and website creation helps even more. Be friendly to everyone. Create contacts. Have fun and NEVER forget that you are doing something that you love. Can't put a price on it.

Working and skiing 95+ days a year isn't a bad gig. Plus when you do what you love, is it really work?

Hugh Reynolds, the Marketing Director is a GREAT guy. Here is an interview with him.

http://www.shayboarder.com/2010/09/industry-profile-mountain-creek-marketing-sales-manager-hugh-reynolds.html

threads.

Boom. That's it right there man. I had a very similar experience and I couldn't ask to be in a better position. Start low, work your way up, gain experience and expand your network within the industry. Good luck brother!

ma htreads cus this is waht i want to do after i'm done with school.

you go you uvm? i'll explain some of this to you. not on the internet though.

why would you want a job in the ski industry?

look for an internship (unpaid) at a top brand.

This is exactly what I was looking for.  Thanks man!

Hit the nail on the head, and drove it in with one hammer strike.

Also, recognize that it is a VERY competitive industry with a lot of people who would be eager to steal your spot. Be hungry, and willing to do a lot of grunt work and pay your dues.

This following thing applies to every career...

Know your competition, and differentiate yourself from them with an advantage that the other candidates cannot bring to the table.

If I could "like" your comments I would. Karma will do!

The problem with the ski industry is that there are plenty of retards out there who would be willing to do your job for a pair of skis and some stickers.

I'm going to respectively disagree. The experiences I had with being an intern I felt I was simply being used for free work. They treated me as if they were doing me a favor for school credit and had no interest in keeping me around. Everyone has their own experience though. Yours could be quite positive!

Start small. Get a job as a counselor at a ski camp and take that job seriously. Get other jobs at that camp so more people get to know you and you're skilled in multiple areas. Show your professionalism before you are one. Make connections in the camp and work your way up. Let it be known what your long term goals are. Advertising and marketing is a very important aspect of the camp. Show interest and talk to representatives that come to the camp for advertising purposes (photographers, videographers, journalist from magazines, etc.)

Develop a niche that will set you apart. For me, it was my self-taught graphic design. I was hired as a kitchen assistant at Lake Owen Action Sports Camp (a Woodward owned camp) in northern Wisconsin when I was 18. That summer I showed interest in designing their apparel line for free and volunteered my free time to helping the directors with other camp duties, etc, etc. I essentially social networked in real life. By the end of the summer I was promoted to the Assistant Director of Operations and was the boss of people twice my age. I have since worked at Woodward at Copper with similar positions. I've also done freelance design and marketing work for small companies like Girls on Skis. I've also worked as media for the Dew Tour the last two years and X Games last year. I get paid by my college to be the "student ambassador" and essentially market my life and their college experience by keeping up with a blog about my life.

I'm 20 years old and haven't even finished my 2nd year of college. I grew up in a small hick town in Wisconsin and didn't know ONE skier at my highschool. I now live in Breckenridge and ski everyday. My best friends are some of the best female pros in the industry and I have made some connections I could never even dream of.

If you want to get a good marketing job you have to do just that, market yourself. It's all about your enthusiasm, passion, creativity, and individuality in the industry. You have to be true and honest and approach companies and situations with the notion that you CAN do it, and not that you want the chance to learn how. But at the same time always stay humble. It's an industry that is constantly changing. You are never the best. There is always room to grow and learn and your expectations for return have to be close to nothing.

Overall, follow your heart.

Don't wait, start investing in knee pads right away.

I can't forget Denver Big Air. Met a bunch of NSers (Mr.Huck to name one). That was the best event I've done thus far. I was approached by the Armada marketing director (my dream team) whom already knew who I was and hooked me up with an Armada family log in. INSANE moment for me.

But yeah, if you have any questions or whatever PM me. I'm so blessed and want everyone to find there niche as I have.

I also could probably help you score a job at Woodward at Copper if that's something you'd be interested in.

1. hopefully you're passionate about the sport and skiing for fun
2. don't be driven by $, you wont get rich in snowsports
3. Meet lots of people, go to college, get a few internships, do lots of work for free
4. keep your eyes and ears open for opportunity, it's all around you!

I just started talking to the owners of bluehouse and we got along pretty well. A month or so later they asked me to be their Social Networking Manager. I get free skis and can do it just afterschool. its awesome.


For anyone wondering i do run the bluehouseskis account on here

I knew I liked the dude on the bluehouse account! You're doing some good marketing for them on here. I like how active you are.

Fun fact, thanks for sharing!

And this is a perfect example. As I said, it's all about marketing yourself. Being friendly is NEVER going to hurt.

If you want to ski a lot, don't get a job in the ski industry.

You got in Armada family log in? No Fucking way dude! You know they don't just hand those out.














Oh wait, they do. I got like 6 unused ones lying around here.

Haha thanks!! Its pretty awesome!!

Just talk to them. A guy i know got an internship with line in their marketing division. If anyone has any question i can get his email! And you can ask him any questions!!

Wow, you're an ass. I was saying it as a compliment to how nice Armada is. It's about being friendly in the industry and making connections.

Something you will probably never know a thing about.

you are right. I really have zero ambition in the ski industry. I like skiing too much, and money, which is ironic given my profession. That said, I still don't pay for ski gear.

And you were saying it as a form of bragging, which no one cares for.

There are plenty of jobs in the ski industry where you can ski a lot. Although marketing may not be one.

Marketing is actually the best if you want to ski a lot from what I've heard. The two marketers I'm good friends with at Copper get to ski/snowboard on a daily basis as long as they're taking pics, etc. It's pretty much apart of their job. They're in LOVE with their jobs.

They have a separate site for "supporters" of their company. If you get your hands on a log in (which I'm aware is not that hard to come by if you even work at a store that carries Armada) you can get ridiculously cheap prices (over 50% off) all their shit and get limited edition stuff not sold to the public.

It's pretty sick that they do that... which is all I was REALLY trying to get at because I didn't even know it existed.

the first rule of fight club...

this indeed. I interned at bern in 08 when they were much smaller than they were now, worked hard completed my internship, spent the next two years working on my own projects and saying involved in the industry. When the time was right and they expanded they remembered my hard work and loyalty to the brand and now I have a really amazing gig that I can work from anywhere I want. My hard work outside of bern has also got me involved with some very cool experiences that I wouldn't trade for the world. start small, and meet everyone you can, prove your value and the rest will come to you.