WHOA! MIND = BLOWN.
seriously - this reminds me of when the waitress asked me this morning if I wanted "fresh cream or milk" for my coffee and I just looked at her and said "no, i'd like stale curdled milk please."
and OP...thanks for bringing this to my attention as well. Now that I think about it, it IS completely over used.
And - has anyone EVER seen a good yogurt commercial? They're ALL terrible.