Photos and videos by David Peacock & Chris McMahon

The SIA Snow Sports Trade Show continues in Denver, Colorado where the ski and snowboard industry's best brands are showing off their 2011/2012 gear to shop owners, buyers, athletes and media dirtbags like us. Here's the highlights from our journey around the Colorado Convention Center on day two of the biggest snowsports tradeshow in North America.


VJJ, TSTw, ARVw, Cantika, ARW, Makai and Kirti

Angle Jacket with Bleed Pant

Armory Jacket

Reckoning Jacket

Kindle Jacket with Decker Pant, part of Armada's new women's outerwear line.

RIP Travis Steeger


Ryan from Armada hooks us up with a sneak peak at Armada's 2011/2012 skis.

Banshee Bungee


Sean Pettit and Eric Pollard Signature pieces.

Tanner Hall series


Manji Jacket with Nana Pant and Tera Jacket with Com Pant

Moe Jackets

Switch and Anzio Jackets with Munchie and Byte Pants


Lotus 138 and 120


Spoon profile

Spoon base

W.112RP, Wailer 105, Wailer 95 and Cassiar 80



3D Camera Mount

LCD Bacpack...


J.O Pro, GP84 and SBC79

Boneshaker, Kiss of Death, Inferno and Rock n Roll

High Society

Classic and FR

FR tip profile

Lib Tech

Jamie Pierre with his pro model

Jib, Horsepower, POW, Freeride and Pipe

The North Face


Outdoor Technology

The Yowie


Super 7 with FKS and Experience Sensor 130

Super 7, S7, S3, Sickle, Scimitar, Kev/Xav Pro, Scratch, Storm and Sprayer


Adam from Rossignol takes us through their freeski line up of boots, bindings and skis.


Roxy helmets, including the Powder Powder, Love is All, Gravity, and Catskill

Torah Bright has a line of jackets with Roxy, including the black and white striped Liberty.

The Isis goggle

Quiksilver's version of the Isis goggle.

The Crystal Jacket in purple and black.

Colored zippers for the ladies…


What's that I spy? Newschoolers and Sessions collab jacket!!!

Newschoolers Jacket sleeve and pocket details.

The Newschoolers Jacket

Sessions has a bunch of awesome jackets on deck, including this Skullcandy branded piece and a selection of spring coats.

Benchetler jacket and bib pants. These pants are massive, if you're looking for that tall bib pant of your dreams...this is it.


Danielle from Sessions gives us an inside look at the Newschoolers jacket.


Smith goggles, including the I/O and I/OS



The Variant Brim helmet


Chris Davenport's home heat moldable custom insoles.


Fat ski friendly racks from Thule…

That's right folks, 6 pairs of skis across!


Powfunk and Cosmic jackets

Trewth Bib pants

Under Armour

Jen Hudak and Teak from UA having some fun in the booth.

Under Armour flannels are looking sharp!

UA Beanies

The Solid jacket is one of Bobby Brown's favorites.

Justin Dorey has been rocking the green Snowpocalypse jacket in the pipe this year.

The Specialty shell



Pique, Aretha, Madonna and Blondie

Renegade, EHP and YLE

CRJ (above) & CR Johnson Memorial Ski (below)

We miss you CR. Rest in peace.


4FRNT founder Matt Sterbenz takes us on a tour of the his solid line up for 2012.

Stay tuned for more from the SIA Trade Show in Denver, Colorado, because there's still lots more to come!