Red Bull Cold Rush makes its triumphant return to Revelstoke today.

For the first time ever, fans of Red Bull Cold Rush will have a chance to participate in the action through an all-new ‘People’s Choice Award’ category, allowing them to vote for their favorite all-around performance/athlete online. Following the contest, fans will be able to check out video highlights from each athlete at the Snow Facebook Page and cast their vote starting February 8th at 9:00am PST/12:00pm EST. The ‘People’s Choice Award’ will be decided by the athlete with the most shares on their Snow Facebook Page video post by February 10th at 6:00pm PST/9:00pm EST. The winners will be announced the following day on February 11th.