In your opinion, what has changed most in the style of skiing?
There have not been so many leaps and bounds as there has been natural progression, though the introduction of new technologies (twin tips, more accessible big mountain via helis, avalanche rescue stuff, etc...) has resulted in new branches of skiing being formed.
What do you think about the current state of freeskiing?
Freesking is in constant flux, even from year to year, so hard to comment on this.
Do you think big companies are helping the sport?
Somewhat; they introduce money that makes it possible for big-name skiers to ski full time and promote themselves and the companies, at the same time, they only invest in a select few places where they believe that they can make good returns on their investment, leaving the places that need money in the sport without any.
What would you like to see more from big companies?
They have the power to progress the sport by sponsoring upcoming riders, but can also exploit the sport for their own profit, thereby harming the community, so there should be limits to their involvement in the skiing scene.
Do you think big companies exploit talented riders solely for promotional gain?
On one hand, the companies can underpay riders and leave them with a false sense of financial security, but they are also the only reasons that pros are able to ski for a living and promote the sport without having to have a year-round full-time job.
What cultural signs have businesses used for marketing purposes?
Are businesses supplying a pipe dream to young skiers through marketing techniques?
Yes, but this is no secret. All industries do this; it is inherent to the nature of business.
What role do you think après plays in the skiing subculture?
With the Olympics coming up, many companies have started doing ads where there athletes are not skiing but rather hanging from wires in front of a green screen. What are your thoughts about this?
THIS SHIT IS PATHETIC...... ITS ROZ THAT SKIER PIPE GIRL FROM CANADA DOIN A PHOTO SHOOT TO SHOW PEOPLE THE TRICKS SHE CANT DO......... HAHAHAHA
What do you hope comes from the Olympics?
An influx of kids stoked on sking who can discover the roots of ski culture and strengthen the ski community.