I like Smoking brand's king size- Master.
I like it because its the right width for the length- you don't end up with miles of unnecessary paper right before licking. I like a very thin paper, and these are the thinnest I've found to date. I just bought a pack of Elements to try out, we'll see how they are.
I'd like to hear your favorite brand, and the reason it's your favorite.
Also, I don't care what or how much you put in your paper, I'm just asking about the paper itself.