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BroBomb: Did you originally make Jiberish clothing specifically for snowsports kids, or was it just embraced by them?
Gabe: Well myself, Dave, and Pete Drago all ski and snowboard. Me and Pete ski and Dave snowboards. We just saw a void for street wear in the ski market. We saw that skiers were repping skate and snowboard brands, but there’s this absolute sense of identity with skiing, or with any sport, where when you’re off the mountain you want to wear something that says “I’m a skier.” There wasn’t a loungewear or street wear company that was doing it. Siver Cartel had been doing it, but unfortunately they went away.