Phil Larose joins Liberty

FOR IMMEDIATE RELEASE:

Phil Larose Joins Liberty

Two-time U.S. Open winner, X-Games medalist, film-maker, and retail partner joins independent freeskiing company.

Edwards, CO, December 2, 2005: Phillipe Larose of Lac-Beauport, Quebec, has joined Liberty Skis as their newest sponsored rider and consultant. A pioneer in the sport of freeskiing, Larose brings competition experience, name recognition, and valuable insight to Liberty, one of the fastest-growing brands in the freeskiing industry. In addition to representing the Liberty brand at exhibitions, public events, and in his own Pléhouse Films, Larose will bring his extensive knowledge of ski design, construction, and graphic design to the company.

“We are just really fortunate and stoked to have a guy like Phil Larose join our company at a time when we are growing so fast,” said Liberty president Dan Chalfant. “He brings a tremendous amount of experience and has skills in so many areas”

Said Larose on joining Liberty,

“I am excited to start working on the product. I want to have a closer input and have the feeling that my ideas are taken into consideration. I want to know who I am skiing for. Liberty is a small company and thus has an identity. I am looking forward to skiing for a company that wants to bring the sport where it should be going. I am proud to start skiing on Liberty.

I already have the stealth 180 that I am using for the first time here at Hood and they're great.”