NEW YORK – January 7, 2009 – The Winter Dew Tour kicks off its inaugural season on Thursday, January 8 at Mount Snow Resort in West Dover, Vermont.

The athlete roster reads like the who’s who of the modern freeski and snowboard movement, highlighted by multiple X Games and Olympic medalists including snowboard athletes Shaun White, Hannah Teter, Andreas Wiig, and Gretchen Bleiler. Freeskiing superstars Tanner Hall, Sarah Burke and Simon Dumont will join the snowboarders on the impressive roster of athletes. Hometown hero Kelly Clark, who won a gold medal in the 2002 Olympics, will compete in the snowboard superpipe discipline.

In addition to the competitions, the Winter Dew Tour will feature live musical performances and a daily Festival Village with interactive events, athlete autograph signings and games. Just one of many interactive booths, the Toyota Out of Bounds Mountain rises 30 feet above the crowds, and it will be buzzing with exciting contests and games, including a larger-than-life Plinko game, an FJ Key Challenge, Custom Bandana Shop and an opportunity for fans to take a souvenir Ski Patrol photo. Serving as a backdrop will be an oversized video wall featuring cool action sports footage and live feed from the competitions.

The schedule of events is as follows:

Thursday, Jan. 8

11:30PM – 2:30PM Men’s/Women’s Snowboard Slopestyle Prelims

12:30PM – 2:30PM Men’s Freeski Superpipe Prelims

Friday, Jan. 9

9:30AM – 12:00PM Men’s Freeski Slopestyle Prelims

12:00PM - 3:00PM Men’s/Women’s Snowboard Superpipe Prelims

1:30PM – 3:00PM Men’s Freeski Slopestyle Finals

4:00PM – 6:00PM Concert at Festival Village - Flobots

Saturday, Jan. 10

10:0AM – 12:00PM Men’s/Women’s Snowboard Slopestyle Finals

11:00AM – 12:00PM Women’s Freeski Superpipe Exhibition

1:30PM – 2:30PM Women’s Freeski Slopestyle Exhibition

4:30PM – 6:00PM Men’s Freeski Superpipe Final

Sunday, Jan. 11

4:00 – 6:00PM Men’s/Women’s Snowboard Superpipe Final

Flobots, the band whose top-ten billboard hit “Handlebars” thrust them into the limelight, will headline at the Verizon Wireless music stage on Friday, Jan. 9 and reggae-infused band Dirty Heads will kick off the show. The bands will perform from 4-6 p.m. and all music from the Verizon Wireless music stage is free to the general public.

Similar to the Dew Tour’s summer competition structure, the Winter Dew Tour is based on a cumulative points system as the top snow athletes battle it out for a piece of the $1.5 million prize purse and the chance to take home the Dew Cup at the conclusion of the season in February.

The complete 2008/09 Winter Dew Tour schedule is as follows:

Stop 1: Dec. 18-21, 2008 Breckenridge, Colo.—Breckenridge Ski Resort

Stop 2: Jan. 8-11, 2009 West Dover, Vt.—Mount Snow Resort

Stop 3: Feb. 19-22, 2009 Lake Tahoe, Calif.—Northstar-at-Tahoe Resort

Winter Dew Tour

The Winter Dew Tour consists of three major, multi-sport events spanning across the country, with a cumulative points system, and a $1.5 million competitive purse. Each event features men and women’s snowboard (superpipe and slopestyle), and men’s freeskiing (superpipe and slopestyle). At season’s end, the overall point’s leaders in the six disciplines are crowned year-end champions and awarded the prestigious Dew Cup. As part of an Alli property, key lifestyle elements compliment the competitions at each Tour event including the Festival village, specialty competitions, and live cutting edge music. The Winter Dew Tour is broadcast live on NBC Sports with additional competition and lifestyle broadcasts on MTV, MTV2 and USA. The Winter Dew Tour is also distributed on Fuel TV, Universal HD, Rush HD, and internationally on Eurosport, Fox Australia, Extreme Channel and Allarco superchannel. Winter Dew Tour partners include Mountain Dew (tour title sponsor); Toyota (event title sponsor). Associate partners include Ball Park, Nike 6.0, PlayStation®, Wendy’s, and Verizon Wireless. More information can be found at http://www.allisports.com.

NBC Universal

NBC Universal is one of the world’s leading media and entertainment companies in the development, production, and marketing of entertainment, news, and information to a global audience. Formed in May 2004 through the combining of NBC and Vivendi Universal Entertainment, NBC Universal owns and operates the No. 1 television network, the fastest-growing Spanish-language network, a valuable portfolio of news and entertainment networks, a premier motion picture company, significant television production operations, a leading television stations group, and world-renowned theme parks. NBC Universal is 80%-owned by General Electric, with 20% controlled by Vivendi Universal.

MTV Networks

MTV Networks, a unit of Viacom (NYSE: VIA, VIA.B), is one of the world's leading creators of programming and content across all media platforms. MTV Networks, with more than 150 channels worldwide, owns and operates the following television programming services - MTV: MUSIC TELEVISION, MTV2, VH1, mtvU, NICKELODEON, NICK at NITE, LOGO, COMEDY CENTRAL, TV LAND, SPIKE TV, CMT, NOGGIN, THE N, VH1 CLASSIC, MTVN INTERNATIONAL and THE DIGITAL SUITE FROM MTV NETWORKS, a package of 13 digital services, all of these networks trademarks of MTV Networks. MTV Networks connects with its audiences through its robust consumer products businesses and its more than 300 interactive properties worldwide, including online, broadband, wireless and interactive television services and also has licensing agreements, joint ventures, and syndication deals whereby all of its programming services can be seen worldwide.


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