WEST LEBANON, N.H., January 23, 2007 - Nordica USA announces the signing of skiing icon Shane McConkey to the Nordica Supercharger Team. Living in Squaw Valley California, McConkey, has been a leader in the ski industry for years. Previously on the Nordica team, McConkey left only to return at the beginning of this year.

“We are thrilled to have Shane back on our boots, stated Matt Knittle, Nordica USA Promotions Manager. “He is one of the most progressive and recognizable skiers in the world, he is a true skiing legend and we couldn’t be more excited to be working with him again” added Knittle.

"Shane contacted us requesting to try some boots, so I sent him two pairs to test," explained Andy Hare, Nordica's Boot Product Director. "I received a great email back from Shane saying "Those boots fit me like slippers. No work required and they ski so damn well I can't believe I ever switched off of Nordica.”

McConkey has been in countless ski films dating back to 1995 and has won numerous competitions and awards, most recently Shane is known for being a pioneer of combining base jumping with skiing in which he skis off mountain cliffs such as the Eiger in Swiss Alps.

McConkey joins JT Holmes, Rory Bushfield, Peter Olenick and Stefan Thomas on the growing Nordica Supercharger Team. JT is also known for his ski base jumping accomplishments and has partnered with Shane in many skiing/jumping descents. Rory, Peter and Stefan are all leaders in the freeride/big mountain community and can be seen in many of this season’s latest ski films.

“We feel like we have a very well rounded and talented team,” stated Knittle, “We are thrilled with our small but elite team, everyone on the Nordica Team is an industry leader, amazing athlete and positive person. We are excited about the projects that we have in the pipeline involving all of them!”


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