Welcome to our new beta design! Click here to go back to the old Newschoolers.
eheathNot trying to be a debby downer, but 1200 followers on instagram is not a "relatively large" following.
That being said, when someone has say 10k followers, they approach a company and offer to post photos/videos of them using their gear, usually just for free gear. When you are more prominent, say 100k followers, then you could collect a fee for said posts, etc.