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Eira is no more

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G_B
Posts: 786 - Karma: 3,006
It has been confirmed from multiple people on the team. Eira Is shutting down.
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Jul 23 2015 7:09PM
123 14
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Skates_skis
Posts: 210 - Karma: 681
Why?
Jul 23 2015 10:58PM
0 0
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John18_6
Posts: 7313 - Karma: 49,158
SimonjksWhy?


because you touch yourself at night
Jul 23 2015 11:18PM
27 2
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freeballer
Posts: 722 - Karma: 935
crowded marketplace for outerwear these days. RIP
Jul 23 2015 11:45PM
0 0
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casey_cope
Posts: 675 - Karma: 3,398
Show me an article or any real evidence. Until then I'm gonna call bullshit. This could be like the time that everyone thought fatypus went under but it didn't
Jul 24 2015 12:09AM
13 2
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TomDavies
Posts: 788 - Karma: 5,295
casey_copeShow me an article or any real evidence. Until then I'm gonna call bullshit. This could be like the time that everyone thought fatypus went under but it didn't


hahaha everyone thought that because delorme left
Jul 24 2015 2:42AM
9 0
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.GUCCI.
Posts: 1295 - Karma: 6,038
xRAPHAELxhahaha everyone thought that because delorme left


I feel Kinda sad that i cant really name anyone on there anymore.
Jul 24 2015 3:54AM
8 0
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Skates_skis
Posts: 210 - Karma: 681
casey_copeThis could be like the time that everyone thought fatypus went under but it didn't


Wait fatypus is still going?
Jul 24 2015 3:48PM
5 0
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ndye
Posts: 3756 - Karma: 7,088
I need some evidence but im not exactly suprised. Their brand promotion was not exactly tight. Look at Virtika and Saga those guys know how to market
Jul 24 2015 4:11PM
1 0
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G_B
Posts: 786 - Karma: 3,006
casey_copeShow me an article or any real evidence. Until then I'm gonna call bullshit. This could be like the time that everyone thought fatypus went under but it didn't


ndyeI need some evidence but im not exactly suprised. Their brand promotion was not exactly tight. Look at Virtika and Saga those guys know how to market


multiple people that were sponsored told me and were selling everything from eira they had. Eira also did not have any new stuff at sia and if you go on the site they are not selling anything from last year or this year.
Jul 24 2015 5:53PM
1 0
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Mr.Bishop
Posts: 22671 - Karma: 75,830
casey_copeShow me an article or any real evidence. Until then I'm gonna call bullshit. This could be like the time that everyone thought fatypus went under but it didn't


Do not have article for reference yet, but can confirm truth of this.
Jul 24 2015 7:54PM
9 0
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casey_cope
Posts: 675 - Karma: 3,398
SimonjksWait fatypus is still going?


Yeah. their 2016 line of skis is probably dropping soon. And that sucks though that eira is going under.
Jul 24 2015 9:40PM
1 0
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mattwalker
Posts: 5063 - Karma: 2,478
Can confirm. Was on the team. Eira is no more.
Jul 24 2015 11:49PM
23 0
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dbchili
Posts: 2555 - Karma: 1,657
meh, this makes me kind of glad

large corporate spinoff trying to seize a share of the already saturated skiing market

This is similar to what happened with nike and snowboarding, and i'm glad these industries speak for themselves and keep their profits in companies with their roots in the industry

This sucks for the riders, but it's good for an industry that helps support the companies that helped to found the sports
Jul 25 2015 5:45AM
1 9
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colder152000
Posts: 589 - Karma: 1,176
dbchililarge corporate spinoff trying to seize a share of the already saturated skiing market

This is similar to what happened with nike and snowboarding, and i'm glad these industries speak for themselves and keep their profits in companies with their roots in the industry

when you compare them to nike, what else does eira produce outside of the ski world? i only knew them as a b list outerwear company
Jul 25 2015 8:16AM
5 0
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mattwalker
Posts: 5063 - Karma: 2,478
frankcolderwhen you compare them to nike, what else does eira produce outside of the ski world? i only knew them as a b list outerwear company


They were backed and owned by, RMP athletic, who also owned Rip Zone and PWDR Room (Men's and Women's price point snowboarding clothing that was marketed to the Sport's Authority crowd) The guys who ran Eira day-in-day out were amazing guys that loved creating dope ski clothing and truly loved their sport. But, their backing was still corporate money, and in the corporate world, when your sales aren't up to expectations, the plug is pulled. RMP Athletic is mostly a Canadian distributor of major sports brands, I'm not 100% sure if they actually make anything themselves anymore. They own the Canadian distribution rights to Brooks running shoes, Fila, Teva, Umbro, Wilson, and others.
Jul 25 2015 1:28PM
12 0
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.Asain-Skiier
Posts: 3708 - Karma: 977
That sucks, hope theres a "going out of business sale" as bad as that sounds.
Jul 25 2015 2:09PM
3 0
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Cheeko
Posts: 505 - Karma: 881
mattwalkerCan confirm. Was on the team. Eira is no more.


bummer, they made some wicked stuff
Jul 28 2015 7:43PM
0 0
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Mr.Bishop
Posts: 22671 - Karma: 75,830
mattwalkerThey were backed and owned by, RMP athletic, who also owned Rip Zone and PWDR Room (Men's and Women's price point snowboarding clothing that was marketed to the Sport's Authority crowd) The guys who ran Eira day-in-day out were amazing guys that loved creating dope ski clothing and truly loved their sport. But, their backing was still corporate money, and in the corporate world, when your sales aren't up to expectations, the plug is pulled. RMP Athletic is mostly a Canadian distributor of major sports brands, I'm not 100% sure if they actually make anything themselves anymore. They own the Canadian distribution rights to Brooks running shoes, Fila, Teva, Umbro, Wilson, and others.


I'd say the only answer here is...

https://www.newschoolers.com/videos/watch/772350/Blame-Canada---South-Park--Bigger-Longer--amp--Uncut--3-9--Movie-CLIP--1999--HD
Jul 29 2015 9:22AM
0 0
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yeahmon
Posts: 481 - Karma: 276
Mr.BishopI'd say the only answer here is...

https://www.newschoolers.com/videos/watch/772350/Blame-Canada---South-Park--Bigger-Longer--amp--Uncut--3-9--Movie-CLIP--1999--HD


Lol
Aug 7 2015 2:58AM
0 0
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SkiBum.
Posts: 3597 - Karma: 3,895
No name random clothing company no more....shocker...
Aug 7 2015 10:39PM
0 0
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