Dude. My wife and I talk about this all the time. Of course, it is great to get more runs, especially when it's good and you're stoked. But it definitely detracts from the social value of the activity.
The long, slow double chair adds to the experience. I remember the best part of Bogus Basin, where I grew up, was accessed by a double chair with a 13-minute ride. And for about a third of the ride, you were like 100 feet in the air. The lift ride was as exhilarating as the ski down.