Why buy Pringles when you can buy Burts?
Pringles are the VW Golfs of the chips world, they come in an attractive can but they are plain, bland and every single one is exactly the same, it's for the tasteless masses.
Burts is like a car built on a light industrial unit in Leicestershire, yes some details might be crude, but every one is slightly different and vastly superior in performance, there is that sense of uniqueness that the VW's lack.
My tumblr: http://omnidata.tumblr.com
Horological expert, design aficionado, wine critic & style guru.