I must add my two cents to this post. I'm only 23, but I've been an NSer since the 'good old days', and have been working in the ski industry for the past 8 years.
I'd say the most frustrating thing has to be the focus on image now that has been brought into our sport. As a kid my hero was Glen Plake, who had an extremly flamboyant personality, but the focus was on skiing, not the skiis themselves, or his jacket, or his pants, etc.
Blizzard of Ahh's was my first ever ski flick, and it was 100 percent sick skiing, there were no guys flashing gangster signs, no trash talking, no thuggery, and there wasn't one close up of a logo on a ski boot or a helmet covered in logos. They didn't even wear helmets back then!
I guess what ticks me off the most about this site now is kids on here who post all these 'lifestyle shots' but never post any of them in action. It really isn't cool to wear your ski gear in your living room if you cant rip it outside.
The other issue that ticks me off is a lack of respect for other skiiers, kids on here who spend all their time in the park, can't carve a turn, and come on here bashing Jeremy Nobis cuz he skiis big mountain instead of the park. Lately I find I have been riding with boarders becuase many of the kids on skiis now have so much attitude that I am ashamed to be a skiier.
But hey, skiing is cool again and posers come with the territory. On the bright side, the industry is booming now and the quality of ski gear had improved exponentially in the past 10 years, along with a drastic reduction in prices. Whether a kid rides his skiis or not, hes still a consumer, and that means he's good for the industry.
WE TAKE THESE RISKS NOT TO ESCAPE LIFE, BUT SO THAT LIFE DOES NOT ESCAPE US