i would go with saga.. I never have heard of bloom before but they look pretty dope as well.. Anywho, I just got my saga on deck coat and i fucking LOVE it.. It is such a warm and waterproof jacket (not to mention it looks plain sick).. whenever i take a bad tumble on the skis and snow gets up my sleeves, the jacket literally absorbs the snow and dries out in minutes, LIKE MAGIC..
seriously, it's like magic this coat... go saga