djxtreme / Brody:
Most of our designs do have a skier on them... I know the store doesn't show it extremely well, but the hoodies have a skier logo on the hood. Look in the catalogue... You'll see that nearly all of our newest designs have skier logos... Since the JC logo is our trademarked company logo it is important for us to get that recognized so people have something to relate to. From here on in, you'll see that logo get smaller and more subtle as the company grows, and JC becomes more well known. If you have any suggestions, by all means, fill out the feedback form on the site! Your feedback is greatly appreciated, and it's important to us in making the best stuff for the jib culture (you)! Thanks man!