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I will half disagree with you. I originally got sponsored because a local ski shop had some guys talking about me (I was one of three twin tip riders at the time) doing corks and landing switch and going out to hit hand rails with the boarders. So when I was in there they told me a rep was looking to hook a local kid up and he wants to see a video. So I got hooked up originally with out any results and only a video.
That being said it's a combination of competition results, pictures, video and contacts that I beleive have kept me hooked up and slowly advanced my position over the years.
Yea that is true. You have to be a good spokesperson for their company, as you are excpected to give the brand a good (sometimes certain) image and generate sales.
I'm glad you pointed that out about being yourself I was just going to say that. But to something else in that quote not everyone wants to get sponsored to make a living, although that would be awesome.
Let's face it skiing is an exspensive sport/hobby, so the couple grand I save on equipment allows me to go on trips and ski more. It's also awesome not having to tone down your riding because you might bust equipment spesh when your a 200 lb dude like myself. For DH MTB for ex, I'm constantly evaluating risky things, not on how bad can I get hurt, but how expensive will a crash be and lots of times I can't afford a new front fork so I'll opt out, and I hate that and I would hate it even more in skiing.
jibbing with 5-0 in the backround is so legit