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I like snowboarding (I'd just rather ski) but I hate Burton. Everyone I know that buys it is a poser who thinks that Burton is the shit but everyone I know that is decent at snowboarding says burton is shit. Most people I've met that own Burton (and i mean outwear, board, boots, the whole get up) thinks they are the shit because they ride Burton and they are really cocky even though they have no skills and look like every other Burton wearing, snowboard wannabe.
I laugh at skiers that wear Burton. I mean Burton does nothing for our sport, in fact, they only hurt it. They have competitions and ads that only make skiing look bad. Why buy Burton when you could buy from a skiing company that supports skiing or at the very least a snowboard company that isn't constantly dissing skiing. Burton does absolutely nothing for us so why should we support them.