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I think all these edits come down to one thing: the footage. If the footage isn't as good as another edit with more quality shots, the overall product is always going to be a lot worse than someone who puts out an edit with nicer footage. I think people commonly distinguish better editing, as something that is put together with more epic shots.
At the same time though, there are a ton of AM edits that are being put up with lesser quality footage, but it is edited in a cool interesting way. For one, music has a lot to do with it. If you pick a song in which a lot of people would like, and at least edit it in a way that fits, then your edit has a lot more going for it than someone who picks a lesser liked song. Imovie can go a long way, and I don't think it has a ton to do with how the shots are put together. You can be pretty damn precise in imovie to the point that you can match match shots to music with ease. The only thing it truly lacks is the titles/keyframing/effects/color correction etc. that do increase the overall value, but at the same time, if you have the right footage set to the right music, that stuff matters a hell of a lot less. I think the editing in twoplanks teaser is fine, they did a good job of putting what they had together. That goes the same for Field Productions, they did a good job of putting together what they had too.
I don't think it's fair when people say "I could have done that better". As I said earlier, if you don't have the footage to edit with, then you can't edit. I'm sure a lot of people on this site could edit teasers just as well as some of the big companies, if they had the access to the footage the companies went out and busted there ass to film all winter.