I think its a little harsh to call it a rip!
We're a core newschool ski shop, offering half price twins to skiers. What have we done wrong there?
We can't give prices any lower than this, or we'll run ourselves into the ground. Sure, maybe the exchange rate makes our prices less attractive to the US market, but obviously the huge majority of our clients are in the UK and Europe.
You guys have Jibij, D structure etc. We are trying to create something similar over here. There are a load of newschool skiers in the UK and Europe who could pick up some really decent skis, at a good price.
So if you're in the US and the prices might seem too high for you, we apologise, please take your business to similar core shops over there. But don't bitch about us, as we are trying our asses off to help skiing in the UK move in a direction all of us believe in.
SoulX newschool ski shop for LINE, Armada, K2, Dynastar, Head and Rossignol in the UK and Europe. www.soulx.com